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SmartAsset

Developer of a financial advisory platform intended to connect consumers to financial advisors and financial products.
Other Financial Services 📍 New York, NY Founded 2011
Current Valuation
$1.0B
as of 2021-Q2
UNICORN
Developer of a financial advisory platform intended to connect consumers to financial advisors and financial products.

Company Profile

Founded
2011
HQ
New York, NY
Employees
270
Total Raised
$157.69M
Last Round
Series D — $110M (Jun 2021)
IPO Status
private

Fundraising Status

Series D · $110M · 5y 2mo ago
privateTotal raised $157.69M

Secondary Market

Implied price / share
$72.19
Last round price / share
$72.98
vs last round
-1.1%
Last round price vs secondary price
Last round vs current secondary price per share$72.98Last round$72.19Current
Secondary price return by period
Secondary market period returns3-month0.0%6-month+2.6%1-year+17.4%All-time+44.4%
Implied per-share price from private secondary transactions, as of Jun 2026. This is a point estimate, not a quote — the feed carries no bid, ask or spread, and a secondary print is evidence of what someone paid on that date rather than a live market. Compare across every tracked name →

Latest Funding Round

RoundAmountDateLead InvestorPost-Money
Series D$110MJun 2021$1.0B
FinanceFinancial ServicesFinTechPersonal FinanceWealth Management
Private-company numbers are not real-time. Reflects publicly disclosed valuations from press releases, news reports, and tender offers as of 2021-Q2. Refreshed quarterly.