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Bluecore

Retail marketing platform that matches first-party shopper data with real-time product updates for personalized email, SMS, and paid media.
Marketing 📍 New York, NY Founded 2013
Current Valuation
$1.0B
as of 2026-Q1
UNICORN
Bluecore is a retail marketing platform serving direct-to-consumer brands. It links first-party shopper identity with real-time product catalog updates to power personalized email, SMS, site, and paid-media campaigns. Customers include North Face, Tommy Hilfiger, Express, and Steve Madden.

Company Profile

CEO
Fayez Mohamood
Founded
2013
HQ
New York, NY
Employees
~300
Total Raised
$263M
Est. Revenue
$44M (2024-Q4)
Last Round
Series E — $125M (Aug 2021) · Lead: Georgian
IPO Status
private

Founders & Key People

Fayez MohamoodMahmoud ArramAnish Bhayani

Investors

Georgian · Norwest Venture Partners · FirstMark Capital

Products

  • Email
  • Site
  • SMS
  • Paid Media
  • Mobile

Competitors

Klaviyo · Braze · Attentive · Iterable
b2bmartechretailpersonalization
Private-company numbers are not real-time. Reflects publicly disclosed valuations from press releases, news reports, and tender offers as of 2026-Q1. Refreshed quarterly.