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Bluecore

Retail marketing platform that matches first-party shopper data with real-time product updates for personalized email, SMS, and paid media.
Bluecore is a retail marketing platform serving direct-to-consumer brands. It links first-party shopper identity with real-time product catalog updates to power personalized email, SMS, site, and paid-media campaigns. Customers include North Face, Tommy Hilfiger, Express, and Steve Madden.
Marketing 📍 New York, NY Founded 2013
Current Valuation
$1.0B
as of 2026-Q1
UNICORN

QL Price

$1.0B
+2% vs last round
QuantLogix's current estimate for Bluecore, published 2026-10-07 — in line with the last disclosed round of $1.0B (2026-Q1).
Confidence
medium
Basis
secondary led
What backs this price
Last disclosed round $1.0B 2026-Q1 weight 0.7
Secondary market print $1.0B 2026-06-27 weight 0.54
How this price has held up
No round has priced for Bluecore since QuantLogix began publishing a price for it, so there is nothing to grade yet. The claim above is on the record from 2026-10-07 and will be graded against the next priced round. See the full accuracy record →
How to actually get exposure to Bluecore →
Which publicly-traded funds already hold it, what $10,000 buys, and whether any route is open to you.
Cite this price as QuantLogix QL Price, Bluecore, 2026-10-07 (630f84dee74e7d8f). The id pins this exact claim, so a citation stays checkable after the price moves. Model estimate for research — not a quote, target price, or investment advice.

IPO Outlookprivate

Is Bluecore going public?
No. Bluecore is private and has not filed to go public. There is no S-1 on file.
What is Bluecore's valuation in 2026?
Bluecore is valued at $1.0B as of 2026-Q1, set by its Series E ($125M, Aug 2021). That is the last confirmed mark, not a live price — private shares do not trade continuously.
Has Bluecore filed an S-1?
No public S-1 is on file for Bluecore.
Who are Bluecore's investors?
Bluecore's investors include Georgian, Norwest Venture Partners, FirstMark Capital.
How much has Bluecore raised?
Bluecore has raised $263M in total, most recently a Series E of $125M in Aug 2021.
Is Bluecore publicly traded — can you buy Bluecore stock?
No. Bluecore is a private company — its shares are not listed on any exchange and there is no ticker. The routes to exposure are pre-IPO secondary marketplaces and funds (accredited investors), employee tender offers when the company runs one, and public companies with read-through exposure. QuantLogix maps every route it can verify for Bluecore on its Pre-IPO Access Desk.
How to actually get exposure to Bluecore →
Answers are derived from the roster record shown on this page — filing status, last round and confirmed marks. Where the record is silent, the answer says so rather than guessing.

Company Profile

CEO
Fayez Mohamood
Founded
2013
HQ
New York, NY
Employees
~300
Total Raised
$263M
Est. Revenue
$43.7M (2024-Q4)
Last Round
Series E — $125M (Aug 2021) · Lead: Georgian
IPO Status
private

Fundraising Status

Series E · $125M · 5y 2mo ago
privateTotal raised $263M

Secondary Market

Implied price / share
$13.1
Last round price / share
$12.55
vs last round
+4.4%
Last round price vs secondary price
Last round vs current secondary price per share$12.55Last round$13.10Current
Secondary price return by period
Secondary market period returns3-month0.0%6-month0.0%1-year0.0%All-time+228%
Implied per-share price from private secondary transactions, as of Jun 2026. This is a point estimate, not a quote — the feed carries no bid, ask or spread, and a secondary print is evidence of what someone paid on that date rather than a live market. Compare across every tracked name →

Latest Funding Round

RoundAmountDateLead InvestorPost-Money
Series E$125MAug 2021Georgian—

Talent Signal

Hiring trend
▶ Hiring steady
0% vs 2026-08
Open roles
3
via careers page
Product-build share
0%
engineering, research, product, design
Trajectory
steady
go-to-market push — Only 0% of open roles build product — hiring is concentrated in sales/marketing/ops (3 of 3 open roles are marketing).
Actively hiring with no tracked executive churn.
Open roles by month
Open roles by month3Aug '263Sep '26
Open roles by function
Open roles by functionMarketing3
■ product-building   ■ go-to-market / G&A
![Marketing Agent iconCommunity and events[Community and events](https://www.bluecore.com/community/)
Counted from Bluecore's live job board as of 2026-09-16; role functions classified from posting titles. Open-role counts are an activity signal, not headcount. Refreshed monthly.

Founders & Key People

Fayez MohamoodMahmoud ArramAnish Bhayani

Investors

Georgian · Norwest Venture Partners · FirstMark Capital

Products

  • Email
  • Site
  • SMS
  • Paid Media
  • Mobile

Competitors

Klaviyo · Braze · Attentive · Iterable
b2bmartechretailpersonalization
Private-company numbers are not real-time. Reflects publicly disclosed valuations from press releases, news reports, and tender offers as of 2026-Q1. Refreshed quarterly.