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Xiaohongshu

China's leading social commerce platform — the 'Little Red Book' (RedNote) lifestyle and shopping discovery app.
Social Media 📍 Shanghai Founded 2013
Current Valuation
$31B
as of 2025-Q3
DECACORN

IPO Outlookrumored

Is Xiaohongshu going public in 2026?
An IPO is rumored for 2026, with nothing filed. Xiaohongshu remains private and the date is not the company's.
What is Xiaohongshu's valuation in 2026?
Xiaohongshu is valued at $31B as of 2025-Q3, set by its Secondary tender (Sep 2025). That is the last confirmed mark, not a live price — private shares do not trade continuously.
Has Xiaohongshu filed an S-1?
No public S-1 is on file for Xiaohongshu as of 08/23/2026; the IPO is rumored.
Who are Xiaohongshu's investors?
Xiaohongshu's investors include Tencent, Alibaba, Temasek, DST Global, GIC, Genesis Capital and 2 more.
Answers are derived from the roster record shown on this page — filing status, last round and confirmed marks. Where the record is silent, the answer says so rather than guessing.
Xiaohongshu (also known as RED or RedNote in English) is a Shanghai-based social commerce app that has become the default shopping inspiration and lifestyle platform for young Chinese consumers. After surging in U.S. App Store rankings during the 2025 TikTok shutdown scare, secondary share transactions valued the company at $31B in September 2025, up from $26B in June 2025 — recovering from earlier 2024 lows of around $20B.

Company Profile

CEO
Charlwin Mao Wenchao
Founded
2013
HQ
Shanghai
Employees
10000+
Total Raised
$920M
Est. Revenue
$4.8B (2024)
Growth
+30% YoY
IPO Status
rumored

Fundraising Status

Secondary tender · 11 mo ago
rumoredTotal raised $920M

Secondary Market

Implied price / share
$60
Open interest
1
Secondary price return by period
Secondary market period returns3-month+20.0%6-month+20.0%1-year-99.8%All-time-99.8%
Implied per-share price from private secondary transactions, as of Jun 2026. This is a point estimate, not a quote — the feed carries no bid, ask or spread, and a secondary print is evidence of what someone paid on that date rather than a live market. Compare across every tracked name →

Latest Funding Round

RoundAmountDateLead InvestorPost-Money
Secondary tenderSep 2025GSR Ventures

Talent Signal

No public careers page or job board could be found for Xiaohongshu as of 2026-08-17. That itself is a datapoint: no open external hiring surface.
Checked the company site and major hosted job boards. Re-checked monthly.

Founders & Key People

Charlwin Mao WenchaoMiranda Qu Fang

Investors

Tencent · Alibaba · Temasek · DST Global · GIC · Genesis Capital · GSR Ventures · ZhenFund

Products

  • Xiaohongshu / RED app (iOS + Android)
  • RedNote (English-language version)
  • RED Mall e-commerce
  • Creator monetization tools
  • Brand advertising platform

Competitors

Douyin (TikTok China) · Weibo · Pinduoduo · Taobao · Meituan · Instagram (overseas)
social-commercechinalifestyletiktok-rivalsocial-media
Private-company numbers are not real-time. Reflects publicly disclosed valuations from press releases, news reports, and tender offers as of 2025-Q3. Refreshed quarterly.