Headway

In-network therapist marketplace — finds, books, and bills insurance for patients

Healthcare 📍 New York, NY Founded 2019

Current Valuation

$2.3B

as of 2024-Q3

UNICORN

Headway is the largest in-network therapy marketplace in the U.S. — solving the chronic problem that ~70% of therapists don't accept insurance by handling credentialing, claims, and billing for them. Patients search, book, and pay with their insurance; therapists keep clinical autonomy and offload back-office work. Founded in 2019 by Andrew Adams (CEO), Jake Sussman, Brad Lash, and Robert Saliba, Headway raised a $100M Series D in July 2024 at a $2.3B valuation led by Spark Capital — a 130% step-up from its October 2023 Series C. Total funding: ~$326M. The Series D funds a Medicare Advantage launch across 51 markets and a 2025 Medicaid expansion that opens access to 100M+ publicly-insured Americans.

Company Profile

CEO

Andrew Adams

Founded

2019

New York, NY

Employees

~800

Total Raised

$326M

Growth

130% valuation step-up at Series D (Oct 2023 $1B → Jul 2024 $2.3B); 51-market Medicare Advantage launch

Last Round

Series D — $100M (Jul 2024) · Lead: Spark Capital

IPO Status

private

Founders & Key People

Andrew AdamsJake SussmanBrad LashRobert Saliba

Investors

Spark Capital · Andreessen Horowitz · Accel · GV (Google Ventures) · Thrive Capital · Forerunner Ventures · Health Care Service Corporation

Products

Headway therapist marketplace
Headway Insurance Network (in-network billing for therapists)
Medicare Advantage + Medicaid expansion

Competitors

Talkspace (public) · Cerebral · BetterHelp · Alma · Grow Therapy

HealthcareMental HealthMarketplaceUnicorn