Cardless
Embedded co-branded credit card platform for consumer brands
Fintech
📍 San Francisco, CA
Founded 2019
Current Valuation
Private
PRIVATE
Cardless builds end-to-end credit card programs for consumer brands and crypto platforms, packaging the issuer relationship, rewards engine, and customer experience into a turnkey offering. The company powers card products for Coinbase and Bilt-style ecosystems and raised a $60M Series C in late 2025 to expand its client base. Cardless positions itself as the next-generation alternative to legacy card-banks-plus-processors stacks like those built on Marqeta and Galileo.
Company Profile
Growth
Series C growth-stage
Last Round
Series C — $60M (Sep 2025) · Lead: Activant Capital
Founders & Key People
Michael SpelfogelScott Kazmierowicz
Investors
Activant Capital · Industry Ventures · Underscore VC · Pear VC
Products
- Co-branded credit card programs
- Rewards engine
- Issuer-processor stack
- Coinbase card
- Bilt-style ecosystem cards
Competitors
Marqeta · Stripe Issuing · Galileo · Lithic · Highnote
FintechCard IssuingB2BCo-Branded Cards
Private-company numbers are not real-time. Reflects publicly disclosed valuations from press releases, news reports, and tender offers as of recent date. Refreshed quarterly.